Pound of Ground® Newsroom

Our innovative Pound of Ground® products have people talking! Keep up with all the latest media mentions of Pound of Ground®, right here.

Videos

Pound of Ground Crumbles on PHL17 Morning Extra in Philadelphia

Food blogger Catherine McCord shares how she uses Pound of Ground Crumbles to solve the dinner dilemma and create delicious, easy meals.

Watch Now

Pound of Ground Crumbles on WCPO 9’s Cincy Lifestyle

Weelicious founder Catherine McCord demonstrates how Pound of Ground Crumbles works quickly and easily with pantry staples to make delicious recipes on busy weeknights.

Watch Now

Pound of Ground Crumbles on Great Day Colorado

Food Network guest Catherine McCord cooks an amazing and easy Korean Beef Bowl recipe with quick-cooking, great-tasting Pound of Ground Crumbles.

Watch Now

Pound of Ground Crumbles on CW39’s Houston Happens

Food blogger Catherine McCord uses Pound of Ground Crumbles to create delicious, nutritious weekly meals packed with rich, kid-friendly flavors.

Watch Now

Pound of Ground Crumbles on WKYC Cleveland’s On the Menu

Author and mom blogger Catherine McCord removes the stress of weeknight meal planning with Pound of Ground Crumbles and family-favorite recipes.

Watch Now

Pound of Ground Crumbles on Good Day PA

A television interview with Pound of Ground creator Heidi Meyer on the origin and benefits of the Crumbles, while demonstrating a stroganoff recipe.

Watch Now

Pound of Ground Crumbles on WDIV Local 4 Detroit

Pound of Ground creator (and busy mom) Heidi Meyer explains the inspiration of Pound of Ground Crumbles, while cooking on camera and discussing recipe ideas.

Watch Now

Pound of Ground Crumbles on WYMD Detroit

Heidi Meyer discusses her life and career, and what led to her creating Pound of Ground Crumbles, while showing how easy and convenient the product is to use.

Watch Now

Pound of Ground Crumbles on Daytime Columbus

Television interview of Heidi Meyer, creator of Pound of Ground, shares the frustrations of conventional frozen beef, and how to cook the Crumbles—including a quick beef stroganoff recipe.

Watch Now

Pound of Ground Crumbles on Listens Live

Heidi Meyer discusses the all-too-common problems of last-minute dinners, how Pound of Ground Crumbles are produced, and the products’ reviews.

Watch Now

Pound of Ground Crumbles on What’s Up DFW

How do Pound of Ground Crumbles benefit busy parents? Creator Heidi Meyer explains and demonstrates the product, right from her own kitchen.

Watch Now

Pound of Ground Crumbles on Great Day Houston

Pound of Ground creator Heidi Meyer demonstrates a live comparison of Crumbles versus traditional frozen beef.

Watch Now

Pound of Ground Crumbles on Spotlight ATX

Heidi Meyer describes her all-natural Pound of Ground Crumbles, with no artificial colors, no preservatives—and no planning!

Watch Now

Pound of Ground Crumbles on Daytime with Kimberly and Esteban

How do Pound of Ground Crumbles alleviate meal preparation stress? Creator Heidi Meyer explains the benefits and demonstrates how to use Crumbles.

Watch Now

Pound of Ground Crumbles on San Antonio Living

Recipe suggestions—including Sloppy Joe—for Pound of Ground Crumbles, courtesy of creator Heidi Meyer.

Watch Now

Pound of Ground Crumbles on SA Live

Heidi Meyer explains the main difference between her Pound of Ground Crumbles and traditional frozen ground beef is convenience. Meyer provides a Sloppy Joe recipe and explains where to buy Crumbles.

Watch Now

Releases

Pound of Ground® Crumbles® Releases New Consumer Data Detailing Family Meal Habits, Challenges

The new survey shows that 36% of respondents struggle to make dinner because of missing ingredients and 3 in 4 frequently forget to thaw meat in time for dinner.

Read More

Pound of Ground Crumbles Revolutionizes the Food Industry

Highlighting the foreseeable category growth of Pound of Ground Crumbles as a first-to-market dinner solution.

Read More

Media Coverage

This New $6 Ground Beef Freezer Find Is My Smartest Dinner Shortcut

The Kitchn describes how Pound of Ground Crumbles can ease common challenges of working with frozen meat to make quick meals.

Read More

American Parents are ‘Struggling’ to Make Plans for Dinner: Poll

The New York Post shares the results of a OnePoll survey asking American families about their dinnertime challenges and how Pound of Ground Crumbles can help.

Read More

Parents Say These Months Are the Most Challenging to Get Through Every Year

MSN outlines takeaways from a OnePoll survey, including that many parents find February, March, and January to be the most trying months for their families.

Read More

American Families Are Most Likely to Eat Dinner Together on Wednesdays

iHeart explains the results of a OnePoll survey asking American families about weekly dinner habits and how Pound of Ground Crumbles can ease common challenges.

Read More

Survey: This Is the Most Popular Night for Family Meals

Buzz60’s Keri Lumm of The Roanoke Times discusses the OnePoll survey results about American families’ dinnertime dilemmas and how Pound of Ground Crumbles provides solutions.

Read More

JBS Introduces Frozen, Uncooked Ground Beef Crumbles

A trade announcement featured in Meatingplace Magazine.

Read More

Pound of Ground Brings Ready to Cook Crumbles to the Table

A trade announcement of the Pound of Ground Crumbles launch featured at Refrigerated & Frozen Foods e-magazine.

Read More

JBS USA Launches Pound of Ground Crumbles

Meat+Poultry announces the proprietary process of Pound of Ground Crumbles.

Read More

Pound of Ground Crumbles Provides a Better Way to Freeze Ground Beef

The National Provisioner featured this piece on Pound of Ground Crumbles, including quotes from creator Heidi Meyer.

Read More

JBS U.S.A. Releases New Pound of Ground Crumbles

This trade announcement in The Shelby Report highlights stores offering Pound of Ground Crumbles.

Read More

Frozen Uncooked Ground Beef

Frozen & Refrigerated Buyer, an industry expert of cold-stored foods, featured this trade announcement for Pound of Ground Crumbles, touting that it “cooks from frozen in less than 10 minutes—no thawing required.”

Read More

Pound of Ground Crumbles Revolutionizes the Food Industry

Today’s Grocer featured a trade announcement declaring Pound of Ground Crumbles “a better way to freeze ground beef.”

Read More

TASTEtest: “How the Beef Crumbles”

Meatingplace Magazine conducts a taste test of Pound of Ground Crumbles with favorable results, citing the superior taste and convenience.

Read More

Watch more great Pound of Ground® content on YouTube.

Please contact Laura or Kendyl for additional media resources.

Find Pound of Ground® in the frozen meat section

Add Crumbles® and Burger Thins™ to your freezer for real homemade dinners — with no need to thaw before cooking or planning ahead.
Where to Buy